Writing
Notes from the operating seat.
Essays on scaling companies, running operations, and what changes when the operator can build.
- 2026-02-06
When in Doubt, Ride It Out
The instinct to stop selling during a pivot feels responsible. It's the most dangerous thing you can do.
- 2026-01-19
What Toddlers, ChatGPT, and Your Executive Team Have in Common
They all do exactly what you've primed them to do. The cocktail napkin works because everything about that moment gives the brain permission to explore. Your job isn't to teach people to think differently—it's to stop putting them in rooms that make different thinking expensive.
- 2026-01-15
Context Is Part of the Product
Same ingredient. Same quality. Different context. Total failure. Building systems that scale means building systems that read the room.
- 2026-01-15
What If Anonymous Buyer Discovery Is the Answer?
Everyone's using AI to de-anonymize buyers faster. The data suggests that's exactly backwards. A contrarian take on trust-building in B2B sales.
- 2024-10-01
The Biology of Trust
Why your brain is wired for reciprocal relationships and how that impacts B2B sales cycles.
- 2024-09-01
The Bluebonnet Effect
Natural law and cultural scale: why forcing growth often kills the organism.
- 2024-08-01
Ship of Theseus for Startups
A practical guide to process implementation without sinking the ship.
- 2024-07-01
The Hidden Tax of Growth
Why successful companies leak value and how to plug the holes.
New essays are shared first on LinkedIn.